5 Magento Extensions To Lower Down Your Shopping Cart Abandonment Rate
Shopping cart abandonment is a common issue in eCommerce business. Every online retailer experiences it. However, while many retailers lose potential buyers every day, Magento offers its users a number of extensions that help in reducing shopping cart abandonment rate. But before we jump onto the list of extensions, let's understand the causes of shopping cart abandonment.
As per a study, 73.9% of online orders are abandoned instead of purchase. There are various different reasons for customers to abandon your shopping cart which includes:
High product prices or expensive shipping
Hidden or additional costs
Lengthy checkout process
No promotional offers or discounts
Lack of multiple payment options
It may seem difficult to target customers considering different reasons, but if you leverage services offering Magento development, there are a multitude of extensions specifically designed for Magento webstore users. We have highlighted five best Magento shopping cart abandonment extensions below.
Abandoned Carts Alerts Pro: Many customers often leave the purchase incomplete with an intention to only browse the website or leave the items in the cart for a future purchase. That's when you can use Abandoned Carts Alerts Pro extension to recapture sales from incomplete or forgotten transactions. This extension lets you send alerts for abandoned purchases to registered customers and guests. Your customers are then allowed to recover their left items in the cart with just one click. You can even edit the HTML template for sending out reminders to your customers. Get the extension here.
Quick One Page Checkout: A lengthy checkout process is one of the biggest reasons for quickly turning down a customer's desire to make a purchase. And Magento by default offers a six-step checkout. With Quick One Page Checkout extension, you can reduce the unnecessary steps from the checkout process and make it five times faster. This extension features one-step checkout, supports multiple payment gateways and order options, mobile-friendly payment page, and multiple languages. By using Quick One Page Checkout extension, you can help your customers save time and you do not miss out on the potential sales. Get the extension here.
One Step Checkout v4: Similar to Quick One Page Checkout, One Page Checkout v4 simplifies the checkout process and reduces the Magento's standard six-step checkout process to one. It helps your customers make quick, easy purchases. This extension further includes a responsive checkout for all devices, an ability for customers to directly enter a coupon code on the website, and auto-update the final price and other fields upon selecting the shipping method, location or payment method. This is one of the best ways to effectively reduce your shopping cart abandonment rate. Get the extension here.
Personalized Shopping & Coupons: This extension lets you automatically trigger the right experience for each customer. With the behavioral targeting tactics, you can understand and personalize offers for each site visitor specific to their needs. This increases the volume of your business. The extension also detects reluctant buyers automatically and sends them an email before you lose them. It allows you to customize discount coupons for loyal customers. With Personalized Shopping and Coupon extension, you can treat each site visitor as a unique customer. Get the extension here.
Follow Up Email by aheadWORKS: This is one powerful auto-responder and customer relationship tool. It helps you improve your conversion rates by providing detailed customer insights. You can use the insights to build loyalty programs and enhance customer relationships. Additionally, you can track and send out alerts to customers who abandoned your shopping cart, restore their carts with one click and notify them, track customers who placed an order through email link and send out specially-targeted product offers based on customer wishlists. Get the extension here.
Give the above-mentioned extensions a try and see how you can revamp your Magento store to lower down the shopping cart abandonment rates and dramatically increase conversion rates. If you know of any other Magento shopping cart abandonment extension, please let us know in the comments below.